
Diagnose the problem. Adjust the strategy. Cure the Chaos
Helping Health Professionals Build a Thriving Practice Without Overwhelm
My Mission
I help health professionals turn their practice into a business that works for them, not the other way around.
If you feel stretched too thin, unsure how to grow, or stuck working harder without seeing better results, I can help.
Through practical business coaching, strategic planning, and real-world systems, I help practice owners:
✔ Create a profitable, stress-free business
✔ Work fewer hours while earning more
✔ Plan for long-term growth or even an exit strategy
About Me
I get it—because I’ve been there.
I started out treating patients in my living room, running a mobile practice with my bench in the back of my car, and eventually renting a room in an osteopathy clinic.
At the time, I was winging it, trying to figure out how to run a business on my own. I made every mistake possible—hiring the wrong people, undercharging, and working ridiculous hours. I was twice as busy but making no progress.
Then came the wake-up call: I knew I couldn’t keep going like this.
I put together a real business plan, secured investment, and finally opened my own clinic. But even then, I had no idea how to manage people or scale a business. I made painful mistakes, lost staff, and nearly burned out completely.
It wasn’t easy, but I turned it around. I built a profitable, self-sustaining practice, stepped away completely to pursue my singing career and a master’s degree, and ultimately sold my business for a life-changing sum.
Now, I help other health professionals do the same:
✅ Create a business that grows without you
✅ Earn more without working longer hours
✅ Build a plan for long-term success or even an exit strategy
If you're ready to stop struggling and start thriving, let's talk.
My Approach
Step 1: Diagnose the Problem
We start by identifying what’s holding you back—whether it’s inconsistent bookings, pricing issues, team management struggles, or burnout.
Step 2: Adjust the Strategy
I help you create a tailored plan based on your goals—whether it’s scaling up, streamlining operations, or preparing for an exit.
Step 3: Cure the Chaos
Through coaching, strategy, and proven business systems, we fix the inefficiencies so your practice runs smoothly and profitably—without you constantly firefighting.
Our Services
Business Coaching for Practice Owners
✔ 1:1 coaching to streamline, scale, or step back
✔ Practical, tailored business strategies
✔ Work smarter, not harder
Marketing & Growth Strategy
✔ Attract your ideal patients without relying on social media
✔ Improve patient retention & referrals
✔ Build a predictable revenue stream
Leadership & Team Management
✔ Hire the right people (and keep them!)
✔ Learn how to delegate without chaos
✔ Create a strong, self-sufficient team
Exit & Succession Planning
✔ Increase your practice’s value
✔ Get your business ready to sell or run without you
✔ Build a long-term, stress-free plan
Who Can Benefit
Solo Practitioners
Struggling to fill your diary consistently or raise your fees?
You love helping people, but running a business feels like guesswork. Some weeks are busy, others are slow, and pricing your services feels like a gamble. I help solo practitioners attract the right clients, build consistency, and confidently charge what they’re worth.
Clinic Owners
Feeling overwhelmed by management and need better systems?
Managing a clinic means juggling staff, admin, and patient care, often leaving you overworked and firefighting daily issues. I help clinic owners create systems that run smoothly, so you can focus on growth without getting lost in the chaos.
Growing Practices
Need help with hiring, leadership, and business scaling?
You’ve grown beyond just yourself, but managing a team and scaling effectively is challenging. Whether you need help hiring, leading, or structuring your business for growth, I’ll show you how to build a strong team and sustainable systems.
Sound Familiar
You're working harder than ever, but profits aren’t reflecting your effort.
You keep losing staff, or managing people feels like a headache.
You're stuck in a cycle of inconsistent bookings, price insecurity, or financial stress.
You're constantly juggling admin, marketing, and patient care, with no real free time.
You’re thinking about selling or stepping back, but have no idea where to start.
My Expertise
With over 15 years in chiropractic and healthcare leadership, I don’t just understand business—I’ve lived it, built it, and scaled it successfully.
I graduated with a Master’s in Chiropractic (MChiro) from the Welsh Institute of Chiropractic in 2009 and have been a member of the British Chiropractic Association (BCA) ever since.
Early in my career, I was invited onto three BCA committees, contributing to strategic decision-making for the profession.
After four years in practice, I became a New Graduate Mentor for the Royal College of Chiropractors, training and mentoring dozens of graduates to help them succeed in practice.
For the last five years, I’ve been elected as a board director for the BCA, working with Parliament, healthcare organizations, the General Chiropractic Council, and UK universities to shape the future of chiropractic in the UK.
I’ve personally trained and supported newly qualified chiropractors through weekend workshops, helping them refine their communication and hands-on skills.
In 2016, I founded Backspace, a chiropractic and rehab clinic in Clapham, London, which has helped over 10,000 patients, provided 65,000+ treatments, and built a 5-star reputation with 350+ Google reviews.
My clinic won both Royal College of Chiropractors (RCC) quality awards—the Patient Partnership Quality Mark and the Clinical Management Quality Mark, twice each, a distinction held by only around 50 clinics in the UK.
I understand what it takes to run a successful practice, not just from a business perspective but from the unique challenges that healthcare professionals face every day. Unlike many business coaches who have never worked in healthcare, I know what it’s like to balance patient care with running a business, hiring a team, managing finances, and growing sustainably—because I’ve done it all myself.
From Overwhelmed to In Control
You don’t have to keep figuring it all out on your own. Whether you're trying to grow your practice, simplify operations, or plan your exit, I can help you create a business that works for you, not the other way around. With the right strategy, structure, and support, you can have more freedom, more profit, and less stress—without sacrificing patient care.
📞 Ready to take the next step? Book a Free Call and let’s talk about how to get your practice where you want it to be.
FAQs
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If you feel overworked, underpaid, or stuck, this is for you. I work with solo practitioners and practice owners who want to grow, streamline, or prepare their business for the future. Unlike generic business coaches, I’ve been exactly where you are—I started, scaled, and eventually sold my own successful practice. Whether you need coaching, mentoring, or hands-on consulting, I tailor my support to fit your needs. If you’re not sure, let’s have a chat and see if it’s the right fit for you.
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Every client’s journey is different, but common results include:
✔ More patients, more revenue, and less stress
✔ Confident pricing and a fully booked diary
✔ A stronger, more reliable team
✔ A business that runs smoothly—even without you
✔ A clear exit plan if you want to sell or step backI don’t just give advice—I help you implement real changes that get results.
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I offer 1:1 coaching, but it’s more than just talking—I combine mentoring, consulting, and strategy. We’ll meet regularly (either online or in person) to discuss challenges, review progress, and create action steps. If needed, I can even visit your clinic to see firsthand what’s working and what’s not. You’ll get ongoing support between sessions, so you’re never left figuring things out alone.
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Many business coaches and mentors have never worked in healthcare—they offer advice without truly understanding what it’s like to balance patient care, admin, marketing, and running a business. I’m different.
I’m a chiropractor and rehabilitation specialist who built a busy clinic from scratch, scaled it up, removed myself from day-to-day operations, and eventually sold it—all while studying for a master’s degree and working as a full-time professional opera singer.
I know exactly what it’s like to feel overworked, undervalued, and unsure how to grow—because I’ve lived it. I also know how to build a profitable, self-sustaining business that gives you freedom—because I’ve done that too.
With Practice Made Perfect, you get more than just coaching. I combine mentoring, consulting, and real-world business strategy, tailored to your exact needs. Whether you want to grow, streamline, or plan your exit, I can help you do it without guesswork or unnecessary stress.
📞 Book a Free Call and let’s talk about how to make your practice work for you.
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Item descriptiThe best way to start is with a free discovery call. We’ll chat about where you are now, where you want to be, and how I can help you get there. From there, we’ll map out a plan that suits your goals—whether that’s business coaching, team training, or a full strategy overhaul.
📞 Book a Free Call to Get Started.